Overview
- McDonald's will distribute a limited number of 'McNugget Caviar' packages online in the United States on February 10.
- Each package includes one ounce (28 grams) of caviar, a $25 voucher for McNuggets, crème fraîche, and a mother-of-pearl spoon.
- Distribution is online-only via a U.S. website, with the promotion not offered through restaurants.
- The company has not disclosed how many packages it will give away.
- Coverage casts the move as a PR-focused luxury gesture that contrasts with recent lower-priced menu bundles after cutbacks by lower-income diners.