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McDonald’sKPop Demon Hunters’ Cards Drive Hot Resale Market

A scarcity model baked into the set is driving resale prices far beyond the cost of a meal.

Overview

  • Listings on eBay and Whatnot show full sets near $200 and rare singles topping $100, with USA TODAY citing the hands card and Rumi holofoil among the priciest.
  • The Rumi and Jinu holding‑hands card is the chase piece, marked with a heart and described as one of the rarest by McDonald’s marketing director Guillaume Huin.
  • The set has 13 cards split between two limited meals, with HUNTR/X cards in the lunch and dinner combo and Saja Boys cards only in a breakfast‑time meal.
  • Fans are organizing trades on Reddit to dodge markups, a move that helps casual buyers complete sets without paying reseller premiums.
  • USA TODAY reports no widespread store disruptions like a prior Japan promo, and coverage notes the franchise’s momentum with Netflix already confirming a sequel.