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McDonald’s and Netflix Unveil ‘KPop Demon Hunters’ Meals for March 31 U.S. Launch

The tie-in channels fandom into a menu rivalry powered by collectibles, codes, and app-only rewards.

Overview

  • McDonald’s and Netflix announced Tuesday a limited-time U.S. promotion that starts March 31 and lets fans pick between two themed meals tied to KPop Demon Hunters.
  • HUNTR/X Meal buyers get 10 McNuggets, Ramyeon McShaker Fries seasoned in-bag, a drink, and two sauces labeled Hunter (sweet chili) and Demon, with the Cajun-style Demon Sauce tweaked with natural coloring to read purple.
  • The Saja Boys Breakfast Meal serves a Spicy Saja McMuffin built on a Sausage Egg McMuffin with a peppery sauce, plus a hash brown and a drink during breakfast hours only.
  • Each meal includes two collectible photocards, and one carries a code redeemable in the McDonald’s app by April 26 to unlock exclusive content, a VIP seat for a Grand Finale event, and the reveal of which group wins the Battle for the Fans.
  • A Derpy McFlurry with vanilla soft serve, berry popping pearls, and wild berry sauce rounds out the tie-in, extending McDonald’s push into entertainment partnerships that previously included the BTS Meal and recent Super Mario Galaxy toys.