Overview
- Apple released an official trailer Tuesday and will launch Brothers on Wednesday, Sept. 23 with two episodes, followed by weekly episodes through Nov. 4.
- Matthew McConaughey and Woody Harrelson play fictionalized versions of themselves who confront a decades-old rumor that they might be biologically related.
- Lee Eisenberg is the showrunner and executive producer after original showrunner David West Read departed and production was paused in June 2025, with the season trimmed to eight episodes.
- The series was filmed in Austin and other Texas locations, features Holland Taylor and a supporting ensemble, and is produced for Apple TV+ by Paramount Television Studios.
- Promotion leans into meta comedy rather than resolving the real-life question, and the show includes a fictional McConaughey gubernatorial subplot that could draw extra public attention to the project.