Overview
- The Honey Badgers announced Thursday that Mark Cuban has joined their ownership group.
- CEO Al Whitley said Cuban’s exact role and the size of his stake are not yet determined.
- Cuban has longstanding business ties with team owner Leonard Asper through Anthem Sports & Entertainment, and Whitley worked with Cuban for more than 20 years in Dallas.
- Cuban called Canadian basketball underappreciated and rich with talent, and he still holds roughly 27% of the NBA’s Mavericks.
- The timing comes as the CEBL season begins Saturday, putting added attention on Brampton and a 10-team league built to showcase Canadian players.