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María Pía Copello Rebrands +QTV as Q+ for August Relaunch

She says dropping the 'TV' label will let the channel focus on closer, community‑driven entertainment on YouTube.

Overview

  • Copello announced the rebrand in a July 27 promotional video and confirmed the new channel Q+ will premiere on Monday, August 3.
  • She declared the +QTV stage closed after a July 24 on‑air message, framing the move as a deliberate end to the '+QTV' brand.
  • Several on‑air personalities from the old channel are staying on, including Ethel Pozo, Samuel Suárez, Israel Dreyfus, Mario Hart, Luciana Roy and Diego 'El Loco' Vásquez.
  • Promotional materials and reports reveal a revised daily lineup with a hinted new midday program and proposed time slots such as a 10 A.M. show, a 12 P.M. new program, 2 P.M. Q’Bochinche! and 8 P.M. Fuera de juego.
  • Copello says the change responds to earlier criticism and aims to build a more intimate, empathetic community on YouTube, a shift that could reshape how TV personalities grow audiences through owner‑controlled streaming.