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Maple Leafs Hire Neil Glasberg’s Firm to Lead Hockey‑Ops Search

The move signals a data‑centric reset under Keith Pelley.

Overview

  • The team retained Neil Glasberg’s Coaches Agency on Tuesday, according to multiple reports, to run the search for a new head of hockey operations or general manager after Brad Treliving’s firing.
  • Florida Panthers assistant GM Sunny Mehta is widely reported as a leading candidate for Toronto’s top job, and he is a Glasberg client with a deep analytics background that matches the brief.
  • The choice of Glasberg has drawn conflict‑of‑interest concerns from NHL insiders such as Frank Seravalli because the firm represents potential candidates, though prior searches using his firms did not violate league rules.
  • Day‑to‑day decisions remain with assistant GMs Brandon Pridham and Ryan Hardy, and Craig Berube is expected to finish the season as head coach while any coaching change awaits the new executive’s call.
  • Elliotte Friedman has floated Manny Malhotra as a coaching option if Toronto makes a change, noting his Calder Cup win in Abbotsford and prior stint as a Leafs assistant, which would still require Vancouver’s permission to interview.