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Many World Cup Tickets Still on Sale Under FIFA’s New Dynamic Pricing

Dynamic pricing with resale fees is pushing prices beyond many fans’ budgets.

Overview

  • Most group-stage matches remain available on FIFA’s “last-minute sales” pages with a little over a month to go.
  • Listed prices range from $380 for lower-profile games to $4,105 for USA vs. Paraguay in Los Angeles.
  • FIFA is using dynamic pricing for the first time, which lets prices change by seat category and demand.
  • Seventeen group matches are marked sold out, including the Mexico vs. South Africa opener in Mexico City.
  • On FIFA’s official resale site, some final tickets were listed near $2.3 million, and FIFA takes a 30% commission on those sales.