Overview
- Over its second weekend the film plunged roughly 69–72 percent in North America and fell to third place behind A24’s Backrooms and Obsession, signaling a sudden loss of casual audience demand.
- Industry estimates put the cumulative gross at about $137.3–137.4 million domestic, $109.2 million international and roughly $246.6 million worldwide after the second frame.
- Exhibitors reported cutting the film’s premium‑format run early, with IMAX said to be reallocating PLF screens to Masters of the Universe beginning June 5 to chase higher per‑screen revenue.
- The movie was made for an estimated $165 million, and analysts have flagged a roughly $400 million break‑even target, meaning a stalled theatrical run could leave Disney facing a nine‑figure shortfall unless downstream revenue helps.
- Executives and commentators point to franchise saturation on Disney+ and strong critical and word‑of‑mouth for competing indie horror as causes, and the result could force Lucasfilm to rethink the streaming‑to‑theatrical strategy and lean more on merchandise and park tie‑ins.