Overview
- Shares of Milan‑listed iVision Tech, owner of Henry Jullien, jumped nearly 28% on Thursday after viral images of Emmanuel Macron in the aviators, with trading temporarily halted during heavy activity.
- By week’s end the stock was up about 65%, according to market coverage, adding several million euros in market value and marking the company’s biggest single‑day gain on record.
- Henry Jullien saw a surge in traffic and orders that briefly crashed its website, prompting a temporary purchasing page dedicated to the Pacific S 01 model.
- Macron’s office said he wore the sunglasses to protect an eye after a burst blood vessel, and he was later photographed in the same model at the Élysée during meetings with visiting leaders.
- The company identified the glasses as the Pacific S 01 (€659); CEO Stefano Fulchir said Macron’s team first sought them in 2024 and that the president insisted on buying rather than accepting a gift, adding the episode created a “wow effect” on the stock.