Lula to Begin Recording Endorsement Videos With Allied Candidates in Brasília

Overview

• Lula will start a marathon of video and photo recordings at the campaign communication HQ in Lago Sul, Brasília, beginning Thursday, Aug. 13.
• The campaign is prioritizing allied candidates for state governor races and for the Federal Senate so footage can be used in their free electoral propaganda.
• Invitations and logistics for the sessions are being coordinated by PT president and campaign chief Edinho Silva, who is selecting allies aligned with Lula's re-election project.
• The recordings are regionally tailored by the campaign's communications team, with special emphasis on the Northeast where Lula's endorsement traditionally carries greater weight.
• With two-thirds of Senate seats up for renewal this year, the campaign views expanding a pro-government Senate bench as key to reducing legislative obstacles and protecting governability; the official campaign period begins Aug. 16 and free TV and radio propaganda starts Aug. 28.