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Lizzo’s New Album 'Bitch' Opens With Fewer Than 3,000 Sales

The weak debut left the record off the Billboard 200 and raises questions about whether streaming shifts, public litigation and promotion choices eroded her mainstream reach.

Overview

  • Bitch, released on June 5, 2026, sold about 2,649 first-week copies and generated roughly 2.7 million on-demand streams according to Luminate data reported across outlets.
  • In week two reported sales fell to about 650 units and streams dropped below earlier totals, and the project did not place on the Billboard 200 though it did chart on some sales-specific lists.
  • Major reviewers gave mostly muted or negative assessments, with outlets such as The Guardian, Financial Times and Rolling Stone criticizing the record’s tone and hooks.
  • Lizzo said industry changes and a “very obvious and public attack” related to a 2023 lawsuit hurt discoverability, while some industry figures blamed promotion, a lack of a sustained core fanbase and song-level resonance.
  • The gap between Bitch and past launches remains stark — Special debuted with tens of thousands of copies and far higher equivalent units — so observers will watch touring, fan engagement and streaming longevity to see if the record recovers.