Overview
- LevelUp reports Nintendo Direct reached a peak of 3.8 million concurrent viewers between June 1 and 11, slightly ahead of the main Summer Game Fest broadcast at 3.7 million.
- When views across video and social platforms are aggregated, LevelUp estimates The Legend of Zelda: Ocarina of Time remake received about 115 million plays for the period, with God of War Laufey at 90.5 million and Resident Evil Veronica at 70.9 million.
- LevelUp counted engagement as items on press and retailers' social pages and found God of War generated roughly 5.5 million engagement counts, far above the 1.5 million for Marvel's Wolverine.
- The firm combined trailer performance, press coverage and community engagement into a proprietary overall performance index that placed God of War Laufey first, Zelda second, and Resident Evil third.
- LevelUp's numbers are firm estimates derived from aggregated online platform data and a private methodology rather than independently verified totals, so the results show how different metrics can produce different 'winners' for reach versus conversation.