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Latin America’s Auto Divide: Mexico Sets Record Start as Argentina Production Sinks 30%

New Chinese entrants expanding official tallies are reshaping Mexico’s market size estimates.

Overview

  • Mexico sold 118,297 light vehicles in February, a 0.3% year-on-year dip, yet January–February reached a record 250,076 units, up 4.4%, according to INEGI with AMIA and AMDA.
  • AMDA said that counting brands not reporting to INEGI—such as BYD, GAC, Chirey and Omoda—and new database entries would lift February to 125,674 units and the bimonthly total to 265,563.
  • INEGI added Geely’s Zeekr and Link&Co in February with 304 units combined, while brand results diverged sharply, including declines at Hyundai (−18%), Nissan (−5.5%), Mazda (−10%) and Mercedes‑Benz (−35%) and surges at Geely (+249%) and Jetour SOUEAST (+775%); Jaguar sold zero vehicles in the first two months.
  • Argentina built 29,632 vehicles in February, down 30.1% year over year and marking a seventh straight monthly drop, with cumulative output of 50,630 in the bimonthly period, also down 30.1%, ADEFA reported.
  • Argentine exports totaled 15,991 units in February, 28.9% below a year earlier and equal to 54% of output, with ADEFA citing temporary stoppages at Stellantis’ El Palomar plant and Renault Córdoba; dealer deliveries fell 20.4% to 36,292.