Overview
- Aamir Khan Productions confirmed a theatrical re-release of Lagaan for a three-day run on June 12–14 and released a nostalgia-focused trailer to promote the event.
- The #LagaanPosterChallenge, announced June 2, asked fans to recreate the film’s original poster and required handmade or participant-made digital art with a June 10 submission deadline.
- Winners of the poster contest will be invited to a special screening with original cast and crew, a prize intended to deepen fan engagement around the anniversary.
- A Spotify live session in May featuring Aamir Khan, A.R. Rahman, Javed Akhtar and director Ashutosh Gowariker provided behind-the-scenes stories that helped build momentum for the anniversary program.
- Originally released in June 2001, Lagaan won eight National Film Awards and earned an Academy Award nomination, and the short re-release is meant to renew public interest and introduce the film to newer viewers.