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KuCoin Launches Mastercard-Linked KuCard in Australia for Real-World USDC Spending

The launch signals a push to make crypto usable in daily purchases under Australian oversight.

Overview

  • KuCoin introduced KuCard in Australia on Friday, enabling eligible users to pay at Mastercard merchants using crypto funded by USDC.
  • Payments draw from USDC with instant conversion to local currency at checkout, so users can tap a card or Apple Pay or Google Pay without pre‑converting funds.
  • At launch the card supports 37 USDC trading pairs, which lets customers spend from a range of supported assets while settling through Mastercard’s network.
  • Immersve issues the product as a principal Mastercard member, with Axis One Markets acting as its authorised representative in Australia under local disclosure rules.
  • KuCoin frames the rollout as building on its November 2025 AUSTRAC registration, while the move contrasts with its earlier Europe launch on Visa and adds pressure in a market served by Crypto.com, Bybit and OKX.