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Kroger to Give Away 100,000 Free Pints of Store-Brand Ice Cream

The chain says the limited offer is designed to drive store visits by letting shoppers try its private‑label flavors.

Overview

  • Kroger announced the promotion on Wednesday and will make single-use digital coupons available at freekrogericecream.com starting Friday, June 19 at noon Eastern time for redemptions from June 19 through July 3.
  • Each coupon is valid for one free pint while supplies last and customers must download the coupon before visiting a participating Kroger Family of Stores location to redeem it.
  • The giveaway excludes stores in California, Colorado, Louisiana, Tennessee and Nevada and does not apply at QFC for the alternative discount.
  • Shoppers can choose classic Kroger flavors or one of the limited‑time All‑American Ice Cream Collection varieties such as Seventh Inning Swirl, Sweet As Cherry Pie, or Banana Split Social.
  • Kroger has expanded similar summer giveaways each year — 45,000 pints in 2024 and 92,000 in 2025 — and the company expects the promotion to boost short-term foot traffic and long-term trial of its private‑label products.