Overview
- The trio of flavors went on sale July 7 and recreates Thin Mints, Lemon-Ups, and a Coconut Caramel doughnut modeled on popular Girl Scout cookies.
- Krispy Kreme is selling the doughnuts at participating shops and through its website and app for pickup or delivery while supplies last.
- Select grocery retailers will carry an exclusive six-pack made up of three Thin Mints doughnuts and three Original Glazed doughnuts, widening access beyond Krispy Kreme locations.
- The collaboration is an official partnership with Girl Scouts of the USA and is being promoted as a nostalgia-driven, limited-time offering by Krispy Kreme’s chief brand officer Alison Holder.
- Fans and food creators have driven early buzz on social platforms, which could boost store traffic and test grocery distribution for future limited-run tie-ins.