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Kim Hye‑soo Thriller The Affair Was Just the Beginning Premieres on Coupang Play

The star-led black-comedy crime series launches with global streaming on Viki to spotlight a tone-driven mystery about neighborly rivalry.

Overview

  • The eight-episode series premiered on Coupang Play at 8 p.m. KST on July 31 and is available internationally on Viki.
  • Kim Hye‑soo plays Park Kyung‑hee, a self-made influencer and CEO, with Cho Yeo‑jeong as next‑door dermatologist Ahn Soo‑jung and Kim Ji‑hoon and Kim Jae‑chul in key roles.
  • Promotional stills and teasers released before the launch frame the plot as a shift from domestic suspicion to criminal suspense, highlighting a discovered body and a blackmailer without revealing outcomes.
  • The show is directed by PD Lee Chang‑hee and written by Jung Eun‑kyung and Park Soo‑rin, with marketing that stresses contrasting family images and satirical tone.
  • The Coupang Play premiere with Viki distribution underscores a growing model where Korean platforms pair big-name casts and global streamers to reach international audiences and burnish prestige.