Overview
- The Khyber Pakhtunkhwa government launched the Ehsaas Shajar campaign on Monday, aiming to plant one million saplings across the province in a single day.
- Chief Minister Muhammad Sohail Afridi inaugurated the effort in Islamabad as teams worked at about 285 sites across KP in a push framed as a response to deforestation and choking urban air pollution.
- Forestry leaders deployed a mobile app, web portal, and a control room to log GPS‑tagged photos and videos of each planting, with offline capture for low‑signal areas.
- Authorities said the one‑million mark was reached ahead of schedule, though long‑term survival counts have yet to be independently verified.
- The province plans to tend new trees for at least three years, with a follow‑up target of 1.4 million additional saplings set for August 14.