Overview
- Chief Minister Omar Abdullah announced the two-day showcase, with participants from more than 20 Indian states confirmed by the Chief Minister’s Office.
- The program features craft safaris, curated destination tours, and B2B meetings designed to strengthen tourism linkages and rebuild confidence after the Pahalgam attack.
- A March 9 order prioritizing LPG for households has stalled commercial supply, leaving hotels, restaurants, and caterers struggling to operate as they prepare for the tourist season.
- Tourism bodies including the Kashmir Chamber of Commerce and Industry and the J&K Hoteliers Club back the mart and are urging exemptions and swift intervention to protect jobs and services.
- Early-season interest has risen with heavy snowfall and the Srinagar tulip garden’s 1.8 million blooms, though 2025 arrivals fell to about 1.116 million, underscoring the recovery challenge.