Overview
- FIFA and Global Citizen confirmed on Wednesday that Justin Bieber will co-headline the July 19 halftime show at New York New Jersey Stadium alongside Madonna, Shakira and BTS.
- Organizers say the roughly 11-minute performance is curated by Coldplay frontman Chris Martin and produced by Global Citizen with Live Nation and Done + Dusted for a global live broadcast on FOX, Telemundo and Peacock.
- The halftime show is tied to the FIFA Global Citizen Education Fund’s $100 million goal with $1 from every World Cup ticket earmarked for the effort and tens of millions of dollars already committed to the fund.
- Supporting participants confirmed for the broadcast include Burna Boy, conductor Gustavo Dudamel, the PS22 Chorus, Coldplay and appearances by The Muppets and Sesame Street characters, while reports of other surprise guests remain unconfirmed.
- The event marks FIFA’s first Super Bowl-style final halftime spectacle and raises logistical questions about staging and timing during the traditional halftime window as organizers aim for maximum reach and a lasting legacy for education.