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JPMorgan Survey: Family Offices Largely Avoid Crypto as AI Tops Future Priorities

Wealthy investors in the study concentrate on public equities with alternatives, reflecting caution over volatile digital assets.

Overview

  • Eighty-nine percent of surveyed family offices report no cryptocurrency exposure, according to JPMorgan Private Bank's 2026 Global Family Office Report.
  • Seventy-two percent also report no gold holdings, indicating restrained use of traditional hedges.
  • On average, roughly 75% of assets are allocated to public equities and alternative investments, led by U.S. large-cap stocks and drawdown funds.
  • Only 17% cite crypto or digital assets as a future priority, compared with 65% planning to invest in AI.
  • JPMorgan notes an ongoing internal debate over crypto's portfolio role due to high volatility and inconsistent correlations; findings are based on 333 family offices across 30 countries with average participant net worth of $1.6 billion.