Overview
- The trend pairs a user’s brief setup with a head‑lift before cutting to Hamm dancing under blue light, mirroring the scene’s look and feel.
- Posts using the clip have drawn millions of views on TikTok and are now circulating on Instagram Reels and YouTube.
- Early iterations appeared on Russian TikTok in October 2025, including an example by @guantannaa that amassed hundreds of thousands of views.
- English‑language creators adopted the format in late November and early December, notably @britt_bbrown on November 28 and @makoandkonasmom on December 5.
- Entertainment sites published explainers in early December, NME spotlighted the surge, and the Apple TV+ series has a second season scheduled for April 2026.