Overview
- The promotion went live on June 2 and runs through July 31, 2026, with Annual Passholders able to pick up a stamp card at their first qualifying Joffrey’s purchase.
- Passholders must buy five location-specific specialty drinks across Magic Kingdom, EPCOT, Disney’s Hollywood Studios, Disney’s Animal Kingdom and Disney Springs to earn a commemorative Annual Passholder cup sleeve redeemable at Joffrey’s The Landing while supplies last.
- Each location serves a unique cereal- and topping-forward beverage — Lucky Star Cold Brew (Magic Kingdom), Parisian Pebble Cold Brew (EPCOT), Rockin’ Cold Brew (Hollywood Studios), Forbidden Mountain Cold Brew (Animal Kingdom) and Cinnamon Crunch Latte (Disney Springs) — and on-site reviews report mixed taste reactions.
- Several outlets confirmed a reported per-item price of $7.49 for some drinks and that the 20% Annual Passholder discount applies to purchases.
- The challenge is part of V.I.PASSHOLDER Summer Days and reflects Disney’s broader move toward short, collectible member experiences; limited prize runs and last year’s early sellouts mean demand may outpace the available cup sleeves and could prompt more park-hopping and incremental spending.