Overview
- At Reliance’s annual meeting on Friday, JioStar reported FY26 revenue of ₹34,917 crore and confirmed JioHotstar has crossed one billion downloads with an average of hundreds of millions of monthly active users.
- Executives said commerce is being positioned as a third revenue stream alongside advertising and subscriptions, with live integrations that let viewers order food through Swiggy and buy outfits and devices shown on screen.
- JioStar unveiled AI investments that include a ChatGPT/OpenAI conversational discovery feature that more than 60% of users prefer via voice and JAMS, a video‑intelligence layer that makes on‑screen objects and scenes machine readable.
- The company is leveraging live sports and new formats to build engagement, citing record concurrency of 72.5 million viewers for the T20 World Cup, more than 700 million viewers across IPL 2026, and Tadka short‑form content reaching about 100 million users in under two months.
- JioStar’s strategy ties product design to India’s large connected‑TV base and UPI payment rails so that deep, cross‑screen engagement can be turned into purchases and higher‑value subscriptions, a move that could reshape how streaming platforms monetize scale.