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Jeopardy! Announces YouTube-Only Special to Relaunch Channel

The move targets Gen Z by making the game feel native to YouTube.

Overview

  • Sony Pictures Television, which announced the project Thursday, will premiere the Jeopardy! YouTube Edition live March 31 at 9 p.m. ET on the show's YouTube channel.
  • Ken Jennings will host as Monét X Change, Rebecca Black and Brennan Lee Mulligan compete for charity, with Monét playing for GLAAD and the others for The Trevor Project.
  • The game will lean on internet culture with clues about viral trends and YouTube history, plus custom video prompts from top creators.
  • Sony produced the special with executive producer Michael Davies in partnership with YouTube and social agency We Are Social to court new, younger audiences.
  • The one-off kicks off a broader push for original, platform-native content on the channel, extending a franchise strategy that also spawned Pop Culture Jeopardy!, which shifted from Amazon to Netflix for season two.