Overview
- Jennie released "Less Than a Lover" on Friday, July 24, through her OddAtelier imprint in partnership with Columbia Records.
- Her announcement credits Jennie as the primary creative lead, saying she directed, wrote and created the music for the single.
- She first teased the song during her Governors Ball headlining set in June and issued a cinematic music-video teaser with the July 24 release.
- Coverage describes the song as an ode to summer that explores a relationship between friendship and romance, including the lyric “It’s more than lust/ It’s just enough.”
- Jennie will continue promoting the single at major festivals, including Lollapalooza in Chicago later this month and Summer Sonic in Japan in August, extending a recent run of solo projects alongside BLACKPINK activity.