Overview
- Both EDAM Entertainment and Ace Factory confirmed the split on Friday, July 10, 2026, saying the couple recently broke up and will stay on good terms as colleagues.
- Multiple Korean outlets reported that increasingly demanding work schedules left the pair with fewer chances to meet, a reason cited by unnamed sources in coverage of the breakup.
- The two first met as co-hosts on SBS's Inkigayo in 2012 and went public about their romance in late December 2022 after nearly a decade of friendship.
- Both artists are continuing planned work commitments: IU is preparing a new album and a September concert at Goyang Stadium while Lee Jong-suk is set to appear in the Disney+ series The Remarried Empress.
- The response and statements followed a common K-ent pattern of brief, privacy-focused agency comments, which keeps attention on their careers and reduces personal detail in public reporting.