Particle.news
Download on the App Store

iPhone 17 Tops Global Q1 2026 Smartphone Sales as Apple Sweeps the Top Three

The rankings signal a market tilting toward pricier models under pressure from soaring memory costs.

Overview

  • Counterpoint Research, which published its Q1 ranking Monday, said the base iPhone 17 led global sales with about a 6% share.
  • Apple also took second and third with the iPhone 17 Pro Max and 17 Pro, and the top 10 models together accounted for roughly 25% of all smartphones sold.
  • Counterpoint credits upgrades such as higher base storage, a 120Hz ProMotion display, and 48‑megapixel cameras for the iPhone 17’s surge, with double‑digit growth in China and the US and a threefold jump in South Korea.
  • Samsung filled five of the remaining top‑10 slots with its budget Galaxy A phones led by the A07 4G in Latin America, the Middle East, and Africa, while the flagship Galaxy S26 Ultra narrowly missed the list.
  • Rising DRAM and NAND prices are lifting build costs across the industry, and one analyst forecasts more aggressive pricing for Apple’s iPhone 18 Pro models, while unconfirmed supply‑chain chatter suggests Apple is ramping iPhone 17 output and could delay the base iPhone 18 to 2027.