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Inside the $350,000 'Everyone Wins' Bags for Select Oscar Nominees

The independently curated package operates as marketing for luxury experiences benefiting small brands.

Overview

  • Distinctive Assets delivered the independent bags to roughly 25 top acting and directing nominees ahead of Sunday’s 98th Oscars.
  • The lineup features ultra‑luxury travel such as private villas in Costa Rica and Ibiza, an Arctic/Lapland escape and multi‑day retreats in California and Sri Lanka.
  • Wellness and aesthetics offerings range from a Sculpt and Lift facial at Rescue Spa to ArtLipo body‑sculpting and other facial rejuvenation treatments.
  • THC products are included, with items from Cann Social Tonics, RYTHM, Señorita THC Margaritas and a luxury cannabis set from Beboe.
  • Many products are available for public purchase, with outlets publishing shopping guides that extend the promotion beyond nominees.