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Influencer Accused of Faking Injury to Win Air India Business‑Class Upgrade

The deleted video has prompted calls for Air India to recover upgrade costs or bar the creator and exposes how empathy‑based upgrades can be exploited.

Overview

  • A video posted by 19‑year‑old creator Sarthak Sachdeva in late May showed him wearing a neck brace and sling while asking an Air India counter agent for an upgrade and then describing the clip as a “social experiment.”
  • The original post was deleted after it went viral across Instagram and X and triggered strong online backlash that labelled the stunt dishonest and called for punitive action against the influencer.
  • Viewers urged Air India to bill Sachdeva for the upgrade or place him on a no‑fly list, arguing that staged claims of injury could make staff less likely to help passengers with real medical needs.
  • Several observers and commentators questioned the clip’s authenticity, noting details such as access to premium areas that suggest the footage may have been staged or that the creator already held a higher‑class ticket.
  • As of the latest reports, Sachdeva has not publicly replied through the outlets covering the story and Air India has not issued an official statement, leaving policy or disciplinary responses unresolved.