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Hyundai Teases Ioniq ‘Earth’ and ‘Venus’ Concepts Ahead of April 10 China Brand Event

The preview signals two diverging design paths that will guide Hyundai’s next wave of electric models.

Overview

  • Hyundai released cryptic images and video of the Earth and Venus concepts this week, and its China site added a countdown to an Ioniq brand launch event on April 10.
  • The silver Earth concept shows Y-shaped split LEDs, a short hood, sharp flat panels, and squared arches that hint at a more rugged, SUV-leaning stance.
  • The gold Venus concept presents a fastback-style tail with ultra-slim LEDs, a ducktail spoiler, and a lower, sleeker profile aimed at a more expressive look.
  • Hyundai is positioning the pair as design signposts for future Ioniq models, while technical specs, platforms, and production timing remain unconfirmed until the April 10 reveal.
  • Reporters expect the concepts to anchor Hyundai’s broader EV push, including a target of 3.3 million electrified vehicle sales by 2030, and some speculate a public showing at the Beijing Auto Show on April 24.