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Hokum Scares Up $6.4 Million, Marking NEON’s Fourth-Biggest Opening

The strong debut signals fresh momentum for NEON’s recent push into indie horror.

Overview

  • Hokum opened to $6.4 million in North America, the fourth-biggest debut for a NEON release, according to Box Office Mojo reporting.
  • The film earned $2.6 million on its opening day, laying the groundwork for its solid first weekend.
  • Reviews are broadly positive, with an 86% Rotten Tomatoes critics score and wide praise for Adam Scott’s lead performance.
  • Editor Brian Philip Davis said he and director Damian McCarthy hid clear views of the witch using an 'Alien' style approach to make the scares feel stronger.
  • The movie is playing only in North American theaters for now, with no overseas release announced.