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Hims & Hers to Acquire Australia’s Eucalyptus for Up to $1.15 Billion

The deal uses a cash-at-close payment plus deferred, performance-linked payouts that Hims & Hers may settle in cash or stock.

Overview

  • Hims & Hers agreed to buy Eucalyptus in a transaction valued at up to $1.15 billion, including about $240 million payable in cash at closing.
  • Deferred payments will run over 18 months, with additional earnouts tied to financial targets through early 2029.
  • The company plans to fund most obligations from existing cash and U.S. operating cash flows, retaining flexibility to use shares for a majority of deferred and earnout amounts.
  • The acquisition provides immediate entry into Australia and Japan while strengthening positions in the UK, Germany, and Canada.
  • Eucalyptus brings a house-of-brands platform (Juniper, Pilot, Kin), ACHS-accredited operations, more than 775,000 customers, and an annual revenue run-rate near $450 million, with closing targeted for mid-2026 pending approvals.