Overview
- Hallmark publicly revealed the complete Christmas in July lineup on Friday, May 29, confirming exact premiere dates, castings, and synopses for new films and streaming exclusives.
- Linear holiday movie airings begin June 26 with classic Hallmark favorites and four new originals will debut on Saturdays at 8 p.m. ET on July 4, 11, 18 and 25 with next-day streaming on Hallmark+.
- The July weekend premieres are Christmas Under Construction (Jessica Lowndes, Daniel Lissing), O Little Christmas Market (Katherine Barrell, Stephen Huszar), Snowbound for the Holidays (Vanessa Lengies, Marcus Rosner) and Love Under the Mistletoe (Jen Lilley, Nick Bateman).
- Hallmark+ will stream Season 2 of the unscripted series Christmas at Sea exclusively beginning July 1, following superfans on the 2025 Hallmark Christmas Cruise to Cozumel and featuring numerous Hallmark stars.
- The slate reinforces Hallmark’s year-round strategy of using linear appointment TV plus Hallmark+ exclusives to keep fans engaged, leverage familiar star pairings, and drive subscriptions ahead of the winter Countdown to Christmas.