Overview
- The team confirmed a season-long collaboration with Toho that brings Godzilla-themed branding into Formula 1.
- A special livery will be unveiled in Tokyo Midtown Hibiya on March 24 before appearing at the March 27–29 Japanese Grand Prix.
- Further activations are planned for October at the United States Grand Prix in Austin to align with the franchise’s North American release window.
- Team principal Ayao Komatsu called the tie-up a first for both parties, and Toho executive Keiji Ota endorsed showcasing Godzilla on F1’s global stage.
- Haas, a U.S.-owned outfit led by Japanese principal Komatsu with Toyota’s motorsport division as title sponsor, sits fourth in the constructors’ standings with Oliver Bearman fifth among drivers after two Grands Prix and a sprint.