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Grupo Bimbo to Invest About $1 Billion in U.S. Through 2028

The move signals confidence in a market that delivered 43.4% of Bimbo’s Q1 sales despite currency swings.

Overview

  • The company said in a filing to Mexico’s stock exchange it will deploy the funds from 2026 to 2028 for operations, new products, nutrition upgrades, and supplier programs built on regenerative agriculture.
  • Spending will maintain and modernize U.S. bakeries and distribution so factories run better and deliveries move faster.
  • New product work will focus on healthier choices, with leaders saying the plan will help bring more nutritious bread, baked goods, and snacks to millions of households.
  • Regenerative agriculture efforts will grow through supplier deals that restore soil and cut the environmental impact of key crops such as wheat.
  • North America made up 43.4% of Q1 net sales, and results showed a 3% drop from currency effects but 4.8% growth excluding FX, which executives said supports the long-term U.S. push.