Overview
- Graeter's released Backstretch Bourbon Cherry on Monday, offering nationwide shipping and scoops at all company shops.
- Pints begin reaching select grocers on Wednesday, including Kroger in Ohio, Kentucky and Indianapolis plus Dorothy Lane Markets, Jungle Jim's and Central Market in Texas.
- The limited-edition flavor is an officially licensed Kentucky Derby product made with bourbon ice cream, black cherries and pralines.
- A Graeter's truck will serve the new flavor at Churchill Downs on May 1-2 for Kentucky Oaks and Derby ticket holders near the Clubhouse Gate.
- Fans can enter the Backstretch Bourbon Giveaway for a chance at a year of free pints through 11:59 p.m. ET on Derby Day at Graeters.com/Derby.