Overview
- GoPro’s board approved the restructuring on April 7, 2026, according to an SEC filing that says the plan aims to reduce operating costs and improve leverage.
- The company will eliminate about 145 roles, or roughly 23% of its 631 employees, with reductions starting in the second quarter and largely finished by the end of 2026.
- GoPro expects $11.5 million to $15 million in one-time charges tied mostly to severance and healthcare benefits, with a smaller portion booked this quarter and most costs later in the year.
- The cuts follow a difficult 2025 in which revenue fell to $652 million and the company reported a $93 million net loss after missing its goal to return to profitability.
- GoPro says it will lean on new cameras powered by its GP3 processor and AI-driven features, with launches slated for the coming months and a more professional focus highlighted around the NAB tradeshow.