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GoPro Confirms Mission 1 Pricing and May 28 Availability

Higher prices with subscriber discounts signal a pivot toward pro creators.

Overview

  • GoPro, which detailed prices Monday, set Mission 1 at $599.99 and Mission 1 Pro at $699.99 with $100 off for subscribers.
  • The Mission 1 and Mission 1 Pro are slated to start shipping May 28, and early preorders include a free Point‑and‑Shoot Grip while supplies last.
  • The Mission 1 Pro ILS uses a Micro Four Thirds lens mount and is due in Q3 2026 at the same $699.99 price, or $599.99 for subscribers.
  • The series moves to a 50MP 1‑inch sensor and GP3 processor that enable up to 8K capture and very high frame‑rate modes, including 4K at 120 fps.
  • GoPro is building a fuller ecosystem with a subscription‑led discount model, accessory prices like a $160 Wireless Mic and $149.99 Media Mod, and creator bundles arriving in Q3, a shift outlets note may be a tougher sell for casual users versus cheaper DJI and Insta360 options.