Overview
- Google expanded Preferred Sources to all users globally in every supported language.
- Preferred Sources lets people choose publishers they want to see more often in Top Stories and other news surfaces without blocking other outlets.
- Users can manage picks at google.com/preferences/source or mark a source directly from Top Stories or Discover.
- Google says readers are twice as likely to click a site after marking it as a Preferred Source, with more than 200,000 unique sites already selected.
- The feature started in limited regions in 2025 and its global release reflects a shift toward user-driven news curation that may channel more traffic to favored publishers.