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Google and SEBI Roll Out Verified Badge for Investment Apps on Play Store in India

The badge links Play Store listings to SEBI’s registry to curb impersonation.

Overview

  • Google Play in India is now showing a SEBI verified badge for registered stockbroker apps, a Wednesday launch that already covers about 600 listings.
  • The badge checks each app against SEBI’s official registry through an API so users can more easily spot legitimate brokers and avoid look‑alike fakes.
  • SEBI says the same verification framework will restrict advertising to verified entities on major platforms such as Google and Meta.
  • Regulators cited heavy enforcement activity, including more than 130,000 misleading posts escalated for takedown and about 66 fake trading apps flagged and removed.
  • SEBI plans to sign coordination pacts within a month with the IT ministry and is urging other app stores to adopt the label, though risks from sideloaded apps and unclear treatment of offshore CFD platforms still remain.