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Globoplay Debuts Its First Vertical Novela Starring Gustavo Mioto

The mobile-first series adopts brief, phone-framed chapters under a hybrid release that teases free previews before gating the full run to subscribers.

Overview

  • Gustavo Mioto plays Diego opposite Maya Aniceto’s Cindy in Cinderela e o Segredo do Pobre Milionário, which has now premiered on the platform.
  • Seven initial episodes are free on Globoplay and @globoplay social channels, while all 50 chapters stream in the app for paying subscribers, with the basic plan reported at R$ 9,90.
  • The novela is structured for smartphones with 50 episodes running up to two minutes each.
  • Production followed an accelerated model using lightweight professional cameras and a lean crew, with Mioto citing roughly 10 studio days to film.
  • Mioto prepared with an acting coach, studied acting references, described his first on‑screen kiss as initially awkward after setting boundaries with Aniceto, and says he plans more classes and future acting work.