Overview
- Tom Brady made his first runway appearance for Gucci's Cruise 2027 show in Times Square last weekend, walking in head‑to‑toe leather as video clips of his slow stride spread widely online.
- Multiple outlets, citing Rob Shuter's Naught But Nice Substack and unnamed insiders, reported that Bündchen was 'amused' and told sources she thought it was 'fun to watch' and that his effort deserved praise.
- The insider account quoted Bündchen as saying 'good for him for trying' and stressing that runway modeling is a distinct skill that 'takes years to master,' according to the reports.
- Social media reaction was mixed and often critical, with many viewers calling the debut awkward and commenting on his pace and posture rather than his look.
- While Brady has appeared in advertising campaigns for brands such as Under Armour, UGG and TAG Heuer, there is no announcement he plans to pursue runway modeling, and the appearance mainly highlights celebrity crossover moments and potential future fashion collaborations.