Overview
- Getty and OpenAI announced a multi-year display agreement on June 21 that will let Getty-licensed images appear inside ChatGPT’s search and discovery visual responses.
- Getty has publicly characterized the deal as display-only and said OpenAI may not use the surfaced images to train its models, a point Getty reiterated to reporters.
- The companies did not disclose financial terms or a revenue split, and Getty’s stock jumped sharply after the announcement, closing up about 123% from the prior close.
- Reporters and creators say important operational details remain unresolved, including which Getty assets are covered, whether individual photographers can opt out, and whether OpenAI may alter licensed images.
- The agreement fits a broader Getty strategy of moving from litigation to licensing after its 2023 lawsuit against Stability AI and follows prior multi-year licensing deals such as the one with Perplexity in October 2025.