Overview
- Each 0.5‑liter bottle contains nine grams of soluble fiber from maize and 120 milligrams of calcium, which equals about 30% of daily fiber needs and 15% of daily calcium needs.
- The line debuts in three flavors — Lime‑Ginger, Orange‑Mandarin, and Peach‑Pomegranate — using sparkling mineral water as the base.
- Flow is formulated without sugar, artificial sweeteners, or sugar substitutes, aiming for low calories with functional benefits.
- Bottles will be sold as 0.5‑liter PET single‑use units in supermarkets and beverage retailers, supported by TV, online video, podcasts, social content, and in‑store promotions.
- Coverage notes mixed reactions on social media, with polarized comments especially visible under related TikTok videos.