Overview
- Gareth Edwards told an industry panel that he has spent months experimenting with diffusion models and is excited to use generative AI as a practical tool for filmmaking.
- He said AI is most useful for organizing ideas, testing concepts and producing images rather than writing emotionally resonant human stories.
- Edwards confirmed he wants to try a hybrid generative-AI film but is holding off because the tools change so quickly that they can outpace long film production plans.
- He warned that AI needs constant human oversight, saying the models have no innate taste and require frequent prompting to avoid producing unusable or erratic results.
- Other filmmakers hold mixed views, with some more bullish about AI storytelling and veterans like Steven Spielberg urging limits, and commentators compare AI’s rise to the mainstreaming of CGI while noting it could lower costs for early concept work.