Overview
- Texas Tech announced the naming-rights partnership with Galaxy on July 17, 2026, that will officially rebrand Jones AT&T Stadium as Galaxy Stadium beginning Sept. 5, 2026.
- Multiple outlets reported the 15-year agreement at about $75 million while the university and the Associated Press did not publish contract terms.
- The announced partnership makes Galaxy the official data-center and digital-assets partner of Texas Tech Athletics and includes name, image and likeness opportunities for student-athletes.
- Galaxy has completed Phase I of its nearby Helios campus in Dickens County and began a 15-year, 133 MW lease to CoreWeave as part of a broader buildout backed by multibillion-dollar financing.
- The deal creates a potential pipeline for local hiring and workforce training but also raises questions about long-term reputational and resource risks and how the Jones family name will be honored moving forward.