![Dans les rayons des magasins, le prix des rares climatiseurs et ventilateurs restants a doublé. [Eric Broncard / Hans Lucas / Hans Lucas via AFP]](/cdn-cgi/image/onerror=redirect,width=640,height=640,format=webp/https://storage.googleapis.com/uploads.mongoosehq.com/url/media/153126694/d985fb62031955c187cc170399027366190ebdb0925a995ec36d0c0f838711be)
Overview
- A renewed heatwave in early July has produced sudden, massive demand for fans and air conditioners that exhausted store and online stocks.
- Retailers and marketplaces have adopted dynamic pricing as availability collapsed, with consumer groups reporting some fan prices doubling and online listings falling sharply.
- Supermarkets, ice‑cream makers and cinemas have seen big sales gains and higher attendance as people seek chilled products and air‑conditioned spaces.
- The buying frenzy created crowded stores, in‑store altercations that drew police at one Lidl, and forced retailers to change logistics and protect staff with extra breaks and water.
- Market data going back to May show the pattern is recurring: NielsenIQ recorded a 1,500% weekly spike in fan sales in May and industry groups warn fast, concentrated demand can overwhelm supply chains unless stocking is further revised.